Monday, August 2, 2010

A Starter Guide to Internet Marketing

If you are new to affiliate or Internet marketing, you may want to start out simply. There is one fact, you have to set up a website, or at least a web page, to promote your wares. The other fact is that you will need to write content. You need content for your website. You need content to promote your website. Even if, you use Pay Per Click advertising to promote your wares, you will still need to point it at some kind of web page. So these three facts are a given:

  • You need to create web page
  • You need to create content for the web page
  • You need to promote your web page

So if you are all new to this, the simplest place to start is with a Web 2.0 site. There are different types of Web 2.0 sites. Some will let you create a whole website. Others will let you create a blog. Others will let you publish articles. Still others are an hybrid between an article publisher and a website. This is the type of Web 2.0 property I recommend for your initial foray on to the web.

The two popular examples of hybrid websites are Squidoo.com and HubPages.com.

The reason to use one of these to sites is that:

  • They are fairly simple to use.
  • You can learn the basics of creating web pages and HTML.
  • You can learn to write effective content. You can monetize your page.
  • You have a page which you can practice promoting.
The art of making money with Internet marketing is to write content that attracts web search traffic that does not look like spam. Each of these Web 2.0 sites have a community that reviews the content of the site. So, if by accident, you write spam-like content, you might have your page banned. Also, if you make some friends in the community, you have a chance to get critical feedback of your work.

You still will have to promote the page, just as you would if you created a site owned and controlled by you. The reality, there is a lot of trial and error that goes into making a successful, profitable website. These sites put the necessary constraints on you to learn how to do things properly without creating a lot more spam on the web.

Ultimately it is better, and more profitable, to have your own sites. Use the free sites for learning until you get it. Then, start spending your own money on your own sites.


1 comment:

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