To start Internet marketing, there are four basic steps you need to do.
- Pick a profitable niche.
- Find product to sell to the niche.
- Create an Internet presence.
- Market
Pick a Profitable Niche
A niche is a marketing term for a group of people who are interested in the same types of things or have similar needs. "Pet owners" a group of people who have similar interests and needs. A niche usually refers to a smaller group such as cat owners, or dog training.
The real secret to picking a niche, is to find something you like to do or enjoy knowing about.
Find a Product to Sell
There are all sorts of products out there, or perhaps you have your own creation. You can search for wholesalers and choose to either stock or drop ship products to customers.
Or, if you do not want to be involved with inventory, you can sign up with various affiliate programs. Affiliate marketing is a popular way to start Internet marketing. With affiliate programs, you get paid commission for selling other peoples products. Amazon has an affiliate program where you can make money when people you refer to their site make purchases.
Create an Internet Presence
We are talking about Internet Marketing. To start Internet marketing, you need to be on the Internet. This means you have to create a website. This means you need to learn all of the technical things about creating and hosting a website.
You can use Web 2.0 properties as an alternate or adjunct. Web 2.0 properties can make creating an Internet presence more simple, but you do not have total control of your site.
Market
After you have created your website, you need make people aware of it. The number one way people find product on the web is that they search for it. This means that your web presence needs to be designed in a way that search engines will point the searchers to your website. The process for doing this is known as search engine optimization (SEO).
An alternative, or better yet an addition to SEO, is advertising. You can advertise both on-line and offline. On-line advertising is know as pay per click (PPC). Search engines sell advertising space along with popular websites and blogs. A popular source of off-line advertising is magazines.
You can also get word out by getting involved in on-line communities revolving around your niche.
Do It
If you can follow the four simple steps, you can learn to make money internet marketing. Is it really that easy? There is a catch. You need to know what to do. If you do not know what to do, but you know you want to get the skills to make money on-line and you know that you can be taught, then check out the Internet training resources below. |
